Walmart chief rules out personalised pricing as AI transforms retail - FT中文网
登录×
电子邮件/用户名
密码
记住我
请输入邮箱和密码进行绑定操作:
请输入手机号码,通过短信验证(目前仅支持中国大陆地区的手机号)。如果该手机号尚未注册,将自动创建 FT中文网账号。短信可能需要几分钟送达,验证码15分钟内有效,请耐心等待:
请您阅读我们的用户注册协议和隐私权保护政策,点击下方按钮即视为您接受。
通货膨胀

Walmart chief rules out personalised pricing as AI transforms retail

Largest US retailer issues open letter saying it will not use electronic shelf labels to change costs based on shopper identity
00:00

{"text":[[{"start":9.56,"text":"Walmart issued a rare public letter promising not to use personal data to set prices for customers, as the US retail industry confronts rising suspicions over new technologies at a time of persistent inflation."}],[{"start":22.92,"text":"John Furner, chief executive, on Friday wrote the largest US retailer will not use its in-house AI shopping assistant found inside the store’s app or the electronic shelf labels multiplying across its 4,600 stores to change product prices based on a shopper’s identity."}],[{"start":39.86,"text":"“We don’t set different prices based on who you are or the time of day, and we won’t,” he said. “Your income, shopping history, urgency or what we think you could pay won’t change the price. And whether you’re buying groceries or electronics on a hot afternoon or in a sudden rush for an item, it’s never a reason to charge you more.”"}],[{"start":59.52,"text":"The idea of prices fluctuating because of a consumer’s unique personal characteristics would have been unimaginable until recently. Walmart has long embraced a tenet of “everyday low prices” rather than changing them through temporary sales and promotions."}],[{"start":75.18,"text":"But the advent of ecommerce, now supercharged by AI, has given retailers the ability to track customer purchases and online behaviour, giving rise to concerns about so-called personalised pricing."}],[{"start":87.72,"text":"Walmart earlier this year received two patents that would give machine learning and other automated processes more sway over prices, the FT reported. One patent envisaged a “demand forecasting and price recommendation” tool that would incorporate sources including purchases, prices, methods of payment and customer identification, such as a passport or driver’s licence number."}],[{"start":109.16,"text":"Furner’s letter was posted the day public comments were due on a new enforcement policy proposed by the US Federal Trade Commission, which warned businesses that fail to inform consumers how their personal data is being used to set a price may be breaking the law."}],[{"start":124.88,"text":"Concerns about retail pricing practices have also attracted bipartisan attention in Washington as politicians respond to constituents’ anger over inflation."}],[{"start":133.48,"text":"In August, Republican senator Josh Hawley held a hearing in which he excoriated “the partnership between the AI industry and some of the biggest corporations in America to effectively scam consumers out of every last dollar they have in order to buy products that they need and rely on”."}],[{"start":151.2,"text":"Frank Pallone, the top Democrat on the House energy and commerce committee, has sent letters to 25 companies including Walmart seeking details on their pricing practices."}],[{"start":162.4,"text":"Politicians have sought to tie concerns about online price manipulation to the advent of electronic shelf labels in stores. Retailers say the labels save labour hours spent changing paper labels, but critics including grocery workers’ unions are opposed to them."}],[{"start":178.4,"text":"Walmart reiterated label vendors’ statements that they do not contain cameras, microphones or facial recognition."}],[{"start":185.2,"text":"“All customers see the same price. The price on the label is the same for all customers, no matter the weather, the time of day, or who’s standing in front of the shelf,” the company said in a statement issued alongside Furner’s letter."}],[{"start":203.08,"text":""}]],"url":"https://audio.ftcn.net.cn/album/a_1790566201_3003.mp3"}

版权声明:本文版权归FT中文网所有,未经允许任何单位或个人不得转载,复制或以任何其他方式使用本文全部或部分,侵权必究。

国际足联与Netflix:体育界的下一对强强搭档?

另请阅读今日新闻通讯:西班牙足球的房地产布局。

本周图表:法国政府债券与企业债券收益率趋于一致

一些公司的债券收益率如今低于政府债券。

为什么17并非产业政策的神奇数字

缺乏重点恐将拖累日本首相高市早苗的增长战略。

亿万富豪慈善热潮兴起,但附带条件

营造公众善意有助于建设数据中心、开发AI聊天机器人,并尽量减少政府干预。

澳大利亚财长:中等强国应加强合作,避免受制于地缘政治

吉姆•查默斯认为,保障经济安全、强化供应链将使消费者受益。

极飞科技希望每位农民“都拥有自己的机器人”

中国初创企业极飞科技认为,无人驾驶植保无人机有望应对劳动力日益短缺和气温不断上升的问题。
设置字号×
最小
较小
默认
较大
最大
分享×